3 Ways to the Most of #GivingTuesday
#GivingTuesday continues to grow in popularity and impact in a way your nonprofit cannot afford to miss out on. Last year alone, #GivingTuesday raised over $300 million online for charities with an average gift exceeding $120, marking a 64% growth in funds raised from 2016. This year’s #GivingTuesday, November 27, 2018, kicks off what manyRead More 3 Ways to the Most of #GivingTuesday
Who’s In Your Donor Database?
Every few months my mailbox (the real one) gets stuffed with alumni magazines from colleges and independent schools to whom for one reason or another I made a gift. These gifts were several years ago and I am not a repeat donor. I am a classic aging SYBUNT that is just sucking up marketing andRead More Who’s In Your Donor Database?
When It Comes To Metrics, What Does Not Get Measured Does Not Get Done
We have spent a lot of time over the last several years helping organizations establish metrics to measure the development office and staff performance against a set of standards. Often these standards are based on what peers are doing and on some “best practices” in development. But often, what these metrics lack are 1) andRead More When It Comes To Metrics, What Does Not Get Measured Does Not Get Done
2014 Resolution: Database Segmentation
Our friends at Blackbaud put together a nice, insightful e-newsletter last year to get us thinking about what we need to focus on in the New Year. It’s called Utilize Your Year-end Momentum: Kickstart 2013 Fundraising. This year, the guide still rings true for your 2014 fundraising, so take a look and see where youRead More 2014 Resolution: Database Segmentation
What Do You Have About Me In Your Database?
I was at a meeting recently when I was approached by a volunteer who asked me a question. The exchange went like this: Volunteer: “What information from your database have you shared with XYZ Org?” Me: “What database?” Volunteer: “The database at the firm.” Me: “We don’t have a database with information about you atRead More What Do You Have About Me In Your Database?
