by Sandra K. Kidd,Senior Partner Younger patrons seem permanently attached to their smartphones, they are tech-savvy, they follow the interests of their friends (both real life ones and of the Facebook variety), and you have a lot of competition out there for their attention and their attendance. But whether they find their way toRead More Experience Counts
by Sandra K. Kidd,Senior Partner More than 6,500 young people aged 20-35 were surveyed this year about what motivates them to give and get engaged with nonprofits. The third annual survey of the Millennials, released this summer, shows that The Three Ts are powerful forces in shaping the how and why of philanthropy for this group. Technology continues toRead More Millennials Donors: Three Things You Should Know
Shuff Happens! David Shufflebarger Sounds Off Matching notes on planned giving recently with Joe Bales, Vice President for Development and University Relations at Middle Tennessee State University, he and I both recalled reading an article 20 or so years ago that emphasized the significant role such gifts can play. Our memory was that the articleRead More Comparing Notes on Planned Giving
By David King, President & CEO Several times a year, we are called on to take over campaigns already underway that we did not help plan nor were we involved during the early execution. Often these are campaigns that have (or are perceived to have) “stalled.” Sometimes these campaigns are victims of changes beyond theRead More How Do You Measure Success?