Experience Counts

by Sandra K. Kidd,Senior Partner   Younger patrons seem permanently attached to their smartphones, they are tech-savvy, they follow the interests of their friends (both real life ones and of the Facebook variety), and you have a lot of competition out there for their attention and their attendance. But whether they find their way toRead More Experience Counts

Comparing Notes on Planned Giving

Shuff Happens! David Shufflebarger Sounds Off Matching notes on planned giving recently with Joe Bales, Vice President for Development and University Relations at Middle Tennessee State University, he and I both recalled reading an article 20 or so years ago that emphasized the significant role such gifts can play. Our memory was that the articleRead More Comparing Notes on Planned Giving

How Do You Measure Success?

By David King, President & CEO Several times a year, we are called on to take over campaigns already underway that we did not help plan nor were we involved during the early execution. Often these are campaigns that have (or are perceived to have) “stalled.” Sometimes these campaigns are victims of changes beyond theRead More How Do You Measure Success?