Tag: donor database

Who’s In Your Donor Database?

Every few months my mailbox (the real one) gets stuffed with alumni magazines from colleges and independent schools to whom for one reason or another I made a gift. These gifts were several years ago and I am not a repeat donor. I am a classic aging SYBUNT that is just sucking up marketing and… Read more »

2014 Resolution: Database Segmentation

Our friends at Blackbaud put together a nice, insightful e-newsletter last year to get us thinking about what we need to focus on in the New Year. It’s called Utilize Your Year-end Momentum: Kickstart 2013 Fundraising. This year, the guide still rings true for your 2014 fundraising, so take a look and see where you… Read more »

What Do You Have About Me In Your Database?

I was at a meeting recently when I was approached by a volunteer who asked me a question. The exchange went like this: Volunteer: “What information from your database have you shared with XYZ Org?” Me: “What database?” Volunteer: “The database at the firm.” Me: “We don’t have a database with information about you at… Read more »