September 11, 2025  from the desk of Nancy E. Peterman Partner
What Are YOU Doing Dr. Francis Collins, a physician and former Director of the National Human Genome Research Institute, has spoken about the “compassion deficit” in our society today. This reminded me of an informal gathering of non-profit leaders I attended. One executive said she believes a growing segment of society feels that non-profits supporting the poor, the chronically sick or disabled, and the undereducated or underemployed are becoming irrelevant. Arts and science education were also mentioned as being at risk. Many attendees expressed ongoing and increased anxiety about the future of their organizations, which do important and necessary work. Some, who receive part of their funding from the federal government, said they had already written off those contributions and foresee a resulting reduction in services essential to the community. The follow-up question to these leaders was, “What are you doing to counteract this trend?” Interestingly, there were several good answers, excerpted below. 1) Continue to communicate the good work of your organization. Don’t hesitate to correct misinformation. Messaging is essential to ensure people clearly understand your organization’s mission. It may be necessary to review your mission and vision to confirm their relevance. Consistency is also vital. Your board, staff, and even those you serve should be trained on how to effectively promote what you do. 2) Focus on results, and why those should matter to all of us. Sometimes, the benefit to overall society may not be immediately obvious. One leader described a city-wide program that formed a coalition among various non-profits and agencies to house unsheltered individuals with chronic medical conditions such as diabetes. Local hospitals observed an immediate drop in emergency department visits from this group. Helping the homeless might not have been a priority for some citizens, but reducing emergency visits can save healthcare costs. A less crowded emergency department means staff are available to handle other critical cases from the broader community. 3) Ask those who support you to help you network beyond your usual circles of influence. It is easy to engage in conversation with those that support you and difficult to pay attention to the words of those who don’t. Listening to other voices can help you better shape your message and correct misinformation. You might find common ground, which could lead to more supporters and financial backing. 4) Take a vacation. This response caught me off guard, but it was pointed out that feeling like you’re constantly fighting can be draining. One person shared that he made a point of taking time off to get a physical exam so he could discuss with his doctor how to handle the stress he was experiencing. If you can’t physically get away, consider taking a break from news, screens, and toxic people. The benefits of being outdoors, exercising, exploring the arts, or doing something different have been well-documented. And taking time away from your job might give you the creativity and energy needed to get through. |