Tag: fundraising strategies

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The Growth of Grateful Patient Programs

In health care, development leaders and teams can’t depend on a winning football team or wealthy alumni to create a natural pipeline for ongoing philanthropic support. Organizations are turning to, and in many cases increasing fundraising efforts around, “grateful patients”.

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Step Away from the Keyboard

My Partners at Alexander Haas and I probably sound like broken records because of our continual emphasis on the importance of major gift officers getting out of the office to visit with their prospects. We continue to emphasize the importance on an in-person visit because it is a glaring weakness we see in underperforming programs.