March 26, 2013

Here at Alexander Haas, we communicate to our clients how important it is to keep in mind how important it is to view their case for support “from the donor’s perspective.”

The Ask Amount For Your Fundraising Campaign

Best practices dictate that a solicitation includes an ask for a specific amount. How do organizations determine the correct amount? This is a question that is raised repeatedly in every campaign and frequently in annual giving programs with personal, face-to face solicitations.

Brick Paver Campaigns: To Follow The Yellow Brick Road… Or Not?

Nonprofits often engage in brick paver campaigns with good intentions and sincere motives, but, in fundraising terms, about 4 out of 5 are financially unsuccessful. While they may seem like a good idea at the outset, the end results can be disastrous, as evidenced by the following horror stories I’ve been told: One organization’s one-size-fits-allRead More Brick Paver Campaigns: To Follow The Yellow Brick Road… Or Not?

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